Guns don’t kill people… lazers do. Picture it, America 1984…the Olympic Games are held in LA, President Reagan runs for re-election, the AIDS epidemic runs rampant, and underneath it all, the secret Zombie War rages. One secret soldier is rescued from the fray, his arm gone, but his spirit strong. He is given an experimental lazer prosthetic and hired by the CIA to continue his fight against the forces of evil as Major Lazer! He fronts as a dancehall nightclub owner from Trinidad, though in truth, he is a badass Jamaican keeping the world safe from vampires and monsters, while partying hard and tweeting.
The Major Lazer Kidrobot Mascot is a 7” vinyl homage to the renegade soldier turned CIA operative, which also happens to be a music collaborative project by the Grammy nominated producer Diplo and DJ Switch. The musical act Major Lazer debuted in 2009 with their album Guns Don’t Kill People… Lazers Do, and followed that up with Lazers Never Die in 2010. A new album, titled Free the Universe, featuring Diplo as the solo executive producer, is out February 2013. The Blot is actually a huge Major Lazer fan and I got to see these two talented DJs perform last summer. It was a sick show, and I highly recommend seeing them live if you ever get the chance.
Honestly, my jaw hit the ground when Kidrobot announced this figure a few days ago. I thought they had given up on collaborations with musical acts after their last few hip-hop inspired releases kinda bombed. What’s also surprising about this figure is it’s actually the second Major Lazer inspired release, the first being a cool all green Sofubi figure. At least the two figures are very different! The Major Lazer Kidrobot Mascot has a uniquely sculpted head and lazer arm to properly capture his eighties commando style and signature prosthetic. Collectors can pick one up starting Tuesday, February 19th, at Kidrobot stores, kidrobot.com, and select retailers worldwide for $50 each.