When did movie studios start using the term “Announcement Trailer”!?! I swear I had never heard of it before until a few weeks ago. So it now goes from teaser trailer to announcement trailer to full trailer? Does it really even matter? Earlier this week Paramount released its first full length trailer for Star Trek Into Darkness. It’s basically an extended cut of the teaser trailer with a really awesome voiceover by the film’s villain portrayed by Benedict Cumberbatch. At this point no one still has any idea what this Star Trek movie is about, but I guess that’s a good thing. It’s definitely ramping up excitement, and speculation on the internet is running rampant. The Blot assumes we’ll all find out soon enough!
Stark Trek Into Darkness, directed by J.J. Abrams, boldly goes into theaters on May 17, 2013.